Privacy Notice

This Privacy Notice explains what information Lil’ Kickers (“Lil’ Kickers”, “we”, “our”, or “us”) collects about you when you visit www.lilkickers.com or www.lilkickersfranchise.com (each a “Website” and together the “Websites”), how we use this information, with whom we share it, and the choices you have in connection with this.

1. INFORMATION WE COLLECT AND WHY

Through your use of our Websites, we collect personal information, which is information that identifies you as an individual, relates to you as an identifiable individual or, that along with other information, could identify you (collectively, “Personal Information”). We collect the following types of Personal Information:

A. Information You Provide To Us

When you engage with certain aspects of our Websites we collect Personal Information from you. This includes when you:

Contact us by phone or email. When you contact us or send us any feedback, comments, or suggestions, we collect from you any Personal Information you choose to include in such communication, as well as your phone number if you contact us by phone or your email address if you contact us by email.  We use this information to respond to your questions, feedback, comments, suggestions, or inquiries.

Leave a Comment on our Beyond the Pitch Blog Posts. When you leave a comment on one of our posts in our Beyond the Pitch blog, we collect from you your name, email address, and any other Personal Information you choose to include in your comment. You have the option of providing a website and to check a box to permit us to save your name, email address, and website in the browser for the next time you leave a comment.  We use this information to identify you in the comment and facilitate the comments feature.

Contact us to learn about starting a Lil’ Kickers franchise. When you fill out the contact form, we collect from you your first and last name, city, state, zip code, email address, phone number, and the best time to contact you by selecting times from a drop down menu. You can also learn more about starting a Lil’ Kickers franchise by emailing us at sales@lilkickers.com. If you email us, we collect from you your email address and any other Personal Information you choose to include in your communication. We use this information to respond to your inquiry.

Interact with our Social Media. If you interact with us on our Facebook, Twitter, Instagram, LinkedIn, or Pinterest account, we may collect your Personal Information that is publicly available or that you make available to us such as your username, name, email address, photo, and any other Personal Information you make or is accessible to us when you connect with us.  We collect this information to allow you to follow us, see our events, and interact with us, and to engage with you on Social Media.

Register for Classes (including Free Classes), Camps, or Leagues, or Schedule a Birthday Party at a Franchise. You can register for classes, camps, leagues, or schedule a birthday party by creating a member account through Dash. When you create a member account, we collect from you your first and last name, email address, gender, birthdate, address, phone number, emergency phone number, password and mobile phone number. You can review Dash’s privacy policy here.  Creating an account with us will also allow you to register for tournaments, make a payment online, edit your profile, subscribe to your Calendar, add your Calendar to Google, subscribe to your location’s Calendar and add it to Google, add memberships, add passes, contact a location, and view your statistics.

You can also add a child to your Dash account. To do so, we collect from you your child’s first and last name, date of birth, gender, and address. You have the option to provide your child’s email, phone number(s), and emergency contact. If you provide the contact details of someone other than yourself, it is your responsibility to obtain their consent before doing so. You also have the option to set your child’s contact settings for email and/or SMS reminders, and which contact details to share with others on your roster.

We use this information to process your registration and/or schedule your event.

Contact a Franchise. When you fill out the contact form for a particular franchise location, we collect from you your first and last name, email address, and any other Personal Information you choose to include in the form.  We use this information to respond to your inquiry.

Attend an Open House.  In order to attend at open house, we collect from you your child’s first and last name, your child’s birth date, your first and last name, email address, and phone number.

Book a Free Trial Class for your Child.  In order to register your child for a free trial class, we collect from you your first and last name and your child’s first and last name, email address, phone number, what you are scheduling, and your child’s birth date. In addition, you have the option of providing your address.

Promotional emails or text messages.  If you sign up for promotional emails and/or text messages, we collect from you your name, email address, and phone number. If you sign up for one of our programs, we may also enroll you in promotional emails automatically and to this end will collect the same information. You may opt out of receiving these email communications from us by following the unsubscribe link or instructions provided in any email. You may opt out of receiving these text messages from us by emailing us at website@lilkickers.com and requesting to no longer receive these messages.

B. Information Collected Automatically

When you use our Websites, we use cookies and other technologies to automatically collect certain information about you. Cookies are text files that your web browser places on your computer or mobile device when you visit a website. Cookies can be “persistent” or “session” cookies. Persistent cookies stay on your device for a set period of time or until you delete them, while session cookies expire when you close your web browser. The cookies and other technologies deployed on our Websites collect the following information:

Usage Information. Such as the pages on our Websites you access, the frequency of access, what you click on, and when you access the Websites.

Location Information. Information about your location, which may be determined through your IP address or geolocation.

Device Information. Information about the device you are using, such as hardware model, operating system, browser, and your Website preferences.

In particular, we utilize the following cookies:

Strictly Necessary Cookies. These cookies are required for making use of our Websites. These cookies include security cookies to authenticate users, prevent fraudulent use of our Websites, and protect user data from unauthorized parties. Our strictly necessary cookies allow our Websites to function and allow you to use the features of our Websites.

Analytics Cookies. We use Google Analytics to collect information on your use of the Website to improve our Website. In order to collect this information, Google Analytics may set cookies on your browser, or read cookies that are already there. Google Analytics may also receive information about you from applications you have downloaded that partner with Google. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to our Website or to another application which partners with Google is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. Please review those policies here for information about how Google uses the information provided to Google Analytics and how you can control the information provided to Google. To prevent your data from being used by Google Analytics, you can download the Google Analytics opt-out browser add-on for Google Analytics which can be found here.

Advertising CookiesWe utilize Google Doubleclick by to serve ads that appear on Google products and on sites across the Internet. Google places cookies, web beacons, and other similar technologies to serve you ads based on past visits to our Websites. Each customer receives a different conversion cookie. The information collected by the cookie is used to generate conversion statistics and allows us to see the total number of individuals who clicked on our ads. Please review Google’s privacy policy here for additional information on how Google uses the information collected. You can control how Google uses your information through Google’s Ads Settings.

We also use Google Remarketing to display advertisements to you about our goods and services across the internet, including on other websites you visit based on the fact that you have visited our website. Google may also display other advertisements across the internet to you about third party services using the Google AdSense network, although this is beyond our control. For more information about Google remarketing, click here.

The Pinterest Conversion Tag collects site behavior data to show content that’s relevant, interesting and personal to users when visiting the Pinterest website or browsing the Pinterest app. Our website uses the Pinterest Conversion Tag to recognize when a user visits our website, perform conversion tracking, target advertisements which may be of particular interest to specific users and validate authenticated user sessions. Through Pinterest tags, Pinterest is informed of what website pages and products you have viewed on our site. This information enables us to display personalized ads on Pinterest’s website and apps.  If you land on one of our ads via a pin, this information will be processed by Pinterest and communicated to us as statistics (conversions). This allows us to find out, for instance, how many users have clicked on our pins. We obtain no information that allows users to be personally identified.  You can opt out of online behavioral advertising through Pinterest’s personalization settings here or through the Digital Advertising Alliance here. You can learn more about Pinterest’s Privacy Policy including their services and your rights here.

We use Facebook Pixel to customize our advertising and to serve you ads on your social media based on your browsing behavior. This allows your behavior to be tracked after you have been redirected to our website by clicking on the Facebook ad. The Facebook Pixel stores a cookie on your computer to enable us to measure the effectiveness of Facebook ads for statistical and market research purposes. We do not have access to the personal information collected through the Facebook Pixel. However, the information collected via the Facebook Pixel, on our website as well as other websites on which Facebook Pixel is installed, is also stored and processed by Facebook. Facebook may link this information to your Facebook account and also use it for its own promotional purposes in accordance with Facebook’s Data Usage Policy. The Facebook Pixel also allows Facebook and its partners to show you advertisements on and outside of Facebook. You can opt-out of displaying Facebook ads by visiting your Facebook Ad Settings, and you can clear and control the information third parties share with Facebook in your Off-Facebook Activity page. If you do not have a Facebook account, you can opt-out of Facebook ads through the Digital Advertising Alliance here.

2. HOW WE USE YOUR INFORMATION

We use the Personal Information we collect about you to:

  • Facilitate comments and identify commenters on our Beyond the Pitch blog.
  • Respond to your questions, feedback, comments, suggestions, or inquiries.
  • Engage with you on Social Media.
  • Process your registration for classes, camps, or leagues and send you related notifications.
  • Provide you with requested services.
  • Schedule a birthday party at a franchise.
  • Process your payment.
  • Maintain and improve our Website and the services offered thereon.
  • Monitor user experience.
  • Engage in internet-based advertising.
  • Provide you with information on products or services we feel may be of interest to you
  • Communicate with you about our Websites or to inform you of any changes to our Websites.
  • Diagnose Website problems and engage in fraud identification and prevention.
  • Defend our rights and the rights of others.
  • Efficiently maintain our business.
  • Comply with applicable law.

We also process and share information in an aggregated, de-identified manner, where the information is shared as part of a statistical report and does not contain personal information.

3. HOW WE SHARE YOUR INFORMATION

We share your Personal Information for the purposes set forth below.

Service Providers. We share Personal Information with our service providers, email providers, advertising providers, and analytics providers. We use the following providers:

Payment Processor. To make a payment, we use a service provider called Dash.  You can review Dash’s privacy policy here.

Analytics Providers.  We use Google Analytics to collect information on your use of the Websites to improve our Websites. You may view Google Analytics Terms of Use and the Google Privacy Policy here for information about how Google uses the information provided to Google Analytics and how you can control the information provided to Google. You can control the information provided to Google and opt out of certain ads provided by Google by using any of the methods set forth here or using the Google Analytics opt out browser add-on here.

Scheduling.  We use Acuity Scheduling to facilitate online scheduling.  Acuity Scheduling is part of Squarespace and its privacy policy can be viewed here.

Other third parties.  We utilize Google Doubleclick to serve ads that appear on Google products and on sites across the Internet.  To opt out of targeted advertising by Google, you can go to Google’s ad settings.  You may also install the DoubleClick opt-out add-on. Once installed, even if you clear all your cookies and restart your browser, it will prevent the DoubleClick cookie from being saved to your browser. We also utilize Google Remarketing to display advertisements to you about our goods and services across the internet, including on other websites you visit based on the fact that you have visited our website. Google may also display other advertisements across the internet to you about third party services using the Google AdSense network, although this is beyond our control. For more information about Google remarketing, click here. Please review Google’s Privacy Policy for additional information on how Google uses the information collected for Google Doubleclick.

Within Lil’ Kickers. We share Personal Information within our corporate family, such as with subsidiaries, joint ventures, or affiliates, in order to efficiently carry out our business and to the extent permitted by law.

Corporate Reorganization. In the event that we enter into, or intend to enter into, a transaction that alters the structure of our business, such as a reorganization, merger, acquisition, sale, joint venture, assignment, consolidation, transfer, change of control, or other disposition of all or any portion of our business, assets or stock, we would share personal information with third parties, including the buyer or target (and their agents and advisors) for the purpose of facilitating and completing the transaction. We would also share Personal Information with third parties if we undergo bankruptcy or liquidation, in the course of such proceedings.

To Prevent Harm. We will share Personal Information if we believe it is necessary to detect, investigate, prevent, or take action against illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person.

Legal Purposes. We will share Personal Information where we are legally required to do so, such as in response to court orders, law enforcement or legal process, including for national security purposes; to establish, protect, or exercise our legal rights, as required to enforce our terms of service or other contracts; to defend against legal claims or demands; to comply with the requirements of any applicable law; or as necessary to detect, investigate, prevent, or take action against illegal activities, fraud, or situations involving potential threats to rights, property, or personal safety of any person.

With Your Consent. We may request your permission to share your Personal Information for a specific purpose. We will notify you and request consent before you provide the Personal Information or before the Personal Information you have already provided is shared for such purpose.

4. CHOICES ABOUT YOUR INFORMATION

Update Account Information.  You can update your account information (including your address, phone number, email address, fitness interests, username, password, and payment methods) at any time by logging in to your Dash user account.

Online Advertising.  To opt-out of interest based advertising generally or to learn more about the use of this information you can visit the Network Advertising Initiative or the Digital Advertising Alliance. You can also visit the privacy settings of your Android or iOS device and select “limit ad tracking” (Apple iOS) or “opt-out of interest-based ads” (Android).

Google Analytics.  You can control the information provided to Google and opt-out of certain by using one of the methods set forth here. You can also download the Google Analytics opt-out browser add-on for Google Analytics, which can be found here.

Promotional Emails.  You may opt-out of receiving marketing emails from us by clicking the “unsubscribe” link provided with each email. If you unsubscribe from promotional emails, we will continue to send you notifications necessary to the Website, the services, and your purchases.

Promotional Text Messages.  With your consent, we may send you promotional text messages. You can opt out of these text messages at any time by emailing us at website@lilkickers.com and requesting to no longer receive these messages.

Cookies.  All session cookies expire after you close your browser. Persistent cookies can be removed by following your browser’s directions. To find out how to see what cookies have been set on your device, and how to reject and delete the cookies, please visit: https://www.aboutcookies.org/. Please note that each browser is different. For information on reviewing or deleting cookies from specific browsers, click on the appropriate browser: FirefoxFirefox IOSFirefox AndroidSafariSafari MobileChromeInternet ExplorerMicrosoft EdgeOpera. To find information relating to other browsers, visit the browser developer’s website. If you reset your browser to refuse all cookies or to indicate when a cookie is being sent, some features of our Websites may not function properly. If you choose to opt-out, we will place an “opt-out cookie” on your computer. The “opt-out cookie” is browser and device specific and only lasts until cookies are cleared from your browser or device. The opt-out cookie will not work for strictly necessary cookies. If the cookie is removed or deleted, if you upgrade your browser or if you visit us from a different computer, you will need to return and update your preferences.

Location Settings. You may prevent your device from sharing your location data by adjusting the permissions on your device.

5. DO NOT TRACK DISCLOSURE

We do not support Do Not Track (“DNT”). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked. You can enable or disable Do Not Track by visiting the Preferences or Settings page of your browser. For further details, visit https://www.eff.org/issues/do-not-track.

6. INFORMATION SECURITY

We implement and maintain commercially reasonable security measures to protect the Personal Information we collect. Our security measures include but are not limited to TLS 1.2 and Google reCAPTCHA.  However, no security measure or modality of data transmission over the Internet is 100% secure and we are unable to guarantee the absolute security of the Personal Information we have collected from you transferred over the Internet.

7. THIRD PARTY LINKS

Our Website may contain links to other sites that are not operated by us. This Privacy Notice applies solely to the Personal Information collected on our Website. If you click on a third-party link, you will be directed to that third-party’s website. We strongly advise you to review the privacy notice of every website you visit.

8. CHANGES TO THIS PRIVACY NOTICE

This Privacy Notice is subject to change. Changes to the Privacy Notice will be posted on this page and will indicate the date the changes go into effect. Please check back and review the Privacy Notice for any changes. If we make any changes that materially affect your privacy rights, we will announce those changes by posting the revised Privacy Notice on our Websites and will always indicate the date the last changes were published.  If changes are significant, we will provide notice in an additional means we deem appropriate which may include directly notifying you by email.

9. CONTACT

If you have any questions about this Privacy Notice, please contact us by email at website@lilkickers.com.

This Privacy Notice was last modified on November 1, 2020